People don't watch ads, they watch things they like. We all know that. I also know that I really like these films.
Don't know if they first ran on that thing some call 'traditional,' in something called 'digital,' or through that 'social' thing, or even a projector in a Mumbai street theater. I just really like them for being emotive, true to the cultures of their respective audience and being well produced. Even the last one which is really just a driving demonstration video, but with an idea to it. Well done folks.