Amidst the hysteria of the "third screen" is the less discussed weakness of the cellular network infrastructure of North America. While the rest
of the world can and does watch broadcast quality video on their cell phones, not to mention Jetson quality video phones, we have to suffer through empty promises and 1.5 fps video. Not a surprise to see ESPN
Whether cell phones are viable content channels will not be known until carriers have technology that allows quality to match the production
values necessary to tell a great story.